Tops Markets officially announced yesterday that they will be exclusively distributing a cereal for Terrell Owens, called T.O.'s. The press conference was held at a store in Perinton and although it was a press only event, over 300 people crowded the store for a chance to see (and possibly meet?) TO.
I decided to tag along and join in on the fun. The store was decorated down to football balloons, TO cookie cake (my favorite!) and Bills gear. It started at 1.00pm but some families had been waiting since 8:30 in the morning to make sure they had a spot up close!
He's smooth, that TO. He knew how to play the crowd and the media. He all but promised a win against New England (dare I hope!?) and answered questions at the end ... he was even proposed to! When he walked out onto the stage the crowd started chanting "TO, TO, TO!". I'm not one to engage in all the hoopla, but even I got caught up in the contagious excitement the crowd and TO brought with them.
The cereal is good. Tastes like honey nut cheerios. It's 2 for 5 right now, so I picked up a few boxes. According to reports, Tops has already sold 12,000 boxes and its only been out for a week and a half. Wait until his first touchdown ...
After the event, I went over to Saint John Fisher college and the Bills training camp to catch some of their night practice. They were only doing drills, but the stands were packed. I ended up spending $200 on Bills gear ... caught up in Bills enthusiasm! When TO walked onto the field the crowd again began chanting. There was even a special TO "Tweeters" section. (For those of you that don't know, Owens is a big fan of Twitter. You can follow him & interact with him here.)
My opinion? He's a fun guy, although I'm not sure about the show so far. What I do think, is that the Buffalo Bills need a hero. TO wants to be a hero .. so let's all cross our fingers and hope that THIS YEAR WILL BE THE YEAR WE GO ALL THE WAY!